Tag Archives: healthcare
Quick Hits: Naming and Branding News
Without asking for permission, a start-up coal gasification project masquerading as a “green coal” company, has named itself LoraxAg, after the beloved character in a classic Dr. Seuss book. Following the great success of Avatar, the Chinese government has renamed … Continue reading
Filed under branding, company naming, naming, product naming, renaming
Quick Hits: Naming and Branding News
iPod, iTouch, iPhone…iTrain? Riders of Chicago’s Red Line may soon be pulling into an Apple train station, as budget woes of the Chicago Transit Authority lead them into talks with Apple. In exchange for up to $4 million, Apple could … Continue reading
Filed under branding, naming, product naming
Quick Hits: Branding and Naming News
Not everyone gets the opportunity to help name a new product, but thanks to the economic stimulus package we all have a chance. Fermilab has been given $53 million to build a new machine for accelerating protons and they’re asking … Continue reading
Filed under branding, company naming, naming, product naming, Uncategorized
